PaintCare Inc. About - PaintCare Inc.

About

PaintCare Inc.

PaintCare Inc. is a non-profit 501(c)(3) organization established to represent paint manufacturers (paint producers) to plan and operate paint stewardship programs in the United States in those states that pass paint stewardship laws.

PaintCare was created by the American Coatings Association, a membership-based trade association of the paint manufacturing industry. Working with state and local government stakeholders, ACA passed the first U.S. paint stewardship law in Oregon in 2009, resulting in a pilot program for an industry-led program to manage postconsumer (leftover) paint. Since then, the Oregon program was made permanent and similar laws have been passed in California, Colorado, Connecticut, the District of Columbia, Maine, Minnesota, Rhode Island, and Vermont. 

We expect similar legislation to be introduced in other states in the next few years. Without a PaintCare program, the best options for households to recycle or dispose of unwanted paint are government-run household hazardous waste (HHW) facilities and special one-day “round-up” events with limited days, hours and locations. In states with PaintCare, many new paint drop-off locations have been established. Most of these locations are paint retailers who have volunteered to take back paint during regular business hours making paint recycling and disposal much more convenient for the public.

In parts of the United States where PaintCare has programs and where people were previously instructed to dry out old latex paint and put it in the trash, we encourage people to take it to a PaintCare drop-off site so we can sort it and recycle it. Postconsumer paint can be collected for reuse, recycling, energy recovery, or safe disposal, but doing so requires public awareness and a convenient and effective infrastructure that exceeds local government budgets and capacity in many parts of the country.

The paint manufacturing industry supported the laws passed in these eight states and the District of Columbia and will support additional legislation because these laws enable the paint industry to implement a collection program by providing a level playing field among manufacturers and retailers. These laws also provide a sustainable financing system and an anti-trust exemption for activities required to run a successful program. The program is funded through fees on each container of architectural paint sold in states with paint stewardship programs. Budgets and fees are set on a state-by-state basis. Please see PaintCare fees for the amounts in each state.

American Coatings Association

The American Coatings Association (ACA) is a non-profit industry trade association advancing the needs of the paint and coatings industry through advocacy and programs that support environmental protection, product stewardship, health, safety, and the advancement of science and technology.

Product Stewardship Institute

The Product Stewardship Institute, Inc. (PSI) is a national nonprofit organization dedicated to reducing the health and environmental impacts of consumer products. Founded in 2000, PSI brings together key stakeholders with varying interests to develop product end-of-life solutions in a collaborative manner, with a focus on having manufacturers assume primary financial and managerial responsibility. With a robust membership base of 47 state governments and 250 local governments, as well as partnerships with over 90 companies, organizations, and non-U.S. governments, PSI advances both voluntary programs and legislation to promote industry-led product stewardship initiatives.

Staff

Marjaneh Zarrehparvar

Marjaneh Zarrehparvar

Jeff Wasikowski

Jeff Wasikowski
General Counsel and Corporate Secretary (202) 719-3709 jwasikowski@paint.org

Valerie Bernardo

Valerie Bernardo

Barbara Roose

Barbara Roose
Accounting Manager (202) 719-3705 broose@paint.org

Amy Law

Amy Law
Accounting Specialist (202) 719-3713 alaw@paint.org

Marie Clarke

Marie Clarke
Counsel, Government Affairs
American Coatings Association (202) 719-3682 mclarke@paint.org

Taujuana Davis

Taujuana Davis
Registration Coordinator for Manufacturers (202) 232-2733 tdavis@paint.org

Paul Fresina

Paul Fresina
Director of Communications (415) 606-3211 pfresina@paint.org

Morganne Jurasko

Morganne Jurasko

Edward Keith

Edward Keith
Media & Graphics Designer (202) 332-3194 ekeith@paint.org

Michael Neal

Michael Neal
Communications Project Manager (202) 719-3714 mneal@paint.org

Farron Patterson

Farron Patterson
Outreach Materials Distribution Coordinator (202) 719-3699 fpatterson@paint.org

Andrew Stimson

Bruno Mattiello
Web & Digital Administrator (202) 580-9575 bmattiello@paint.org

Carol Darrow

Carol Darrow
Site Locator Data Manager (330) 414-3003 cdarrow@paint.org

Fred Gabriel

Fred Gabriel
Director of Operations (202) 317-0592 fgabriel@paint.org

Jeremy Jones

Jeremy Jones
West Coast Program Manager (415) 590-0259 jjones@paint.org

Nichole Dorr

Nichole Dorr
Central California Regional Coordinator (530) 446-4017 ndorr@paint.org

Nicole Hall

Nicole Hall
Southern California Regional Coordinator (949) 415-9719 nhall@paint.org

Daria Kent

Daria Kent
Northern California Regional Coordinator (530) 559-3274 dkent@paint.org

Terri Ryan

Terri Ryan
Central California Regional Coordinator (209) 404-8625 tryan@paint.org

Brandon Nelson-Zarrahy

Brandon Nelson-Zarrahy
Southern California Regional Coordinator (818) 900-8117 bnelsonzarrahy@paint.org

Kevin Lynch

Kevin Lynch
Colorado Program Manager (720) 481-8858 klynch@paint.org

Laura Honis

Laura Honis
Connecticut & Rhode Island Program Manager (203) 747-4494 lhonis@paint.org

Ida Arabshahi

Ida Arabshahi
District of Columbia Program Manager (202) 719-3696 iarabshahi@paint.org

John Hurd

John Hurd
Maine & Vermont Program Manager (802) 245-4821 jhurd@paint.org

Steve Pincuspy

Steve Pincuspy
Minnesota Program Manager (612) 719-5216 spincuspy@paint.org

Jeremy Jones
West Coast Program Manager (503) 410-1648 jjones@paint.org

Where can I take my leftover paint?

In PaintCare States, there is probably a drop-off site near you. Use our Site Locator to find sites in your area. In other states, our locator will list your nearest local household hazardous waste program.

What are the fees?

PaintCare Fees are applied to the purchase price of paint in every PaintCare State. Fees are set on a state by state basis and range from 35 cents to $1.99 depending on the size and state. For a list of fees in each state please visit our Fees page. 

How are fees calculated?

Fees are set to cover the cost of a fully operating program on a state-by-state basis. First, PaintCare estimates the total expenses to run the program in each state. Next, we estimate the annual paint sales in each state for each size container. Next we divide the estimated total expenses of the program by the number of containers to be sold in the state ─ taking into account each size container. Since PaintCare is a non-profit organization, the fees may be decreased in the future if they were set at a level higher than what is needed to cover expenses, or fees may be increased if they were set too low and do not cover expenses.

Does it cost me to take back paint?

No, there is no charge for dropping off your paint.

Do I get my fee back? Is it a deposit?

No, the fee is not a deposit. Fees are used entirely to cover the expenses of running the program and not given back as a deposit for the return of paint or empty paint cans.

Do all retailers take back paint?

No. Retailers who are serving as PaintCare drop-off sites are volunteers. Not all stores have enough storage space or staff to be drop-off sites. Typically, about twenty percent of paint retailers in any state participate. If you know of a store near you that would like to be a PaintCare drop-off site, ask the manager to contact PaintCare. We’re always interested in adding more drop-off sites.

What happens to the paint?

The paint you drop off is packed into larger containers (boxes or drums) by the staff at the drop-off sites. One of PaintCare’s hauling companies picks up the paint and takes it to their facility for sorting by type. PaintCare manages the paint according to a policy of “highest, best use.” Our goal is to recycle as much as possible. If the paint is not recyclable into new paint, we find the next best use for it. Latex paint and other water-based products are separated from oil-based paint and other solvent-based products. Most of the oil-based paint is then taken to a cement plant where it is blended into a fuel and burned to recover the energy value. Most of the better latex paint (paint that is not rusty, molding or spoiled) is sent to recycling companies and reprocessed into new paint in standard pre-tinted colors. Some latex paint is used to make other products or used for biodegradation projects at landfills. Very little paint is sent to a landfill (about 1-4%). Overall about 1-2% of the paint we receive is simply reused. Some paint is nearly new and in excellent condition and is given away “as is” at some household hazardous waste programs that partner with PaintCare and have reuse programs or “swap shops.” Non-profit ReStores (such as those operated by Habitat for Humanity) that serve as PaintCare drop-off sites also screen out some of the usable paint and sell it in their store.

What should you do with empty paint cans?

PaintCare drop-off sites do not accept empty paint cans. Depending on where you live, you may be able to recycle empty paint cans in your curbside recycling program. If not, they should be disposed of in the trash. It’s important to check with your local recycling or trash services to see what is allowed. In most places, putting any liquids in the trash or recycling bins is prohibited. So, any cans you recycle or dispose of must be truly empty, and the lid should be removed so that trash collectors can see that they are empty.

bluebintrashcan

For Press Inquiries

Contact Paul Fresina at pfresina@paint.org or (415) 606-3211.

Media in Specific PaintCare States

For information about media in a particular PaintCare state, please see the state’s annual reports. Annual reports can be found in the “Official Docs” section of each state’s Web page. Sample media placements are provided below.

Examples of Advertising and Media

Select samples of PaintCare’s advertising and media placements are shown below. For more examples, please see annual reports for each state program. Annual reports can be found in the Official Docs section of each state’s webpage.


Our Latest Video: Keep What You Need, Recycle the Rest!

Keep What You Need, and Recycle the Rest! Why not get some of that space back where you’ve been storing paint? Now is a great time to keep what you’ll use, and recycle the rest. Find a drop-off location near you… 30 sec.

 
Keep What You Need, and Recycle the Rest!

¡Guarda lo que necesitas, recicla lo que sobra! ¿Por que no reclamas un poco de el espacio en cual has estado almacenando la pintura? Ahora es un buen momento para mantener lo que vayas a usar y reciclar el resto… 30 sec.

 
¡Guarda lo que necesitas, recicla lo que sobra!
15 sec.
 
Keep What You Need, and Recycle the Rest!
15 s
 
¡Guarda lo que necesitas, recicla lo que sobra!

Used on TV and digital video


Other TV & Video Spots

 
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Paint Recycling: It’s Easy. (2 minutes) Leo and his daughter Sofia make her bedroom magical with paint; when they are done, they are left with some unused paint…

 
Starting a new paint project? Buy Right!

Starting a new paint project? Buy Right! (30 seconds) Sometimes we buy too little. Sometimes we buy too much. The best way? Measure…

 
Compre Correctamente

¿Empezando un proyecto nuevo? ¡Asegúrese de comprar correcto! (30 seconds) A veces compramos muy poco. A veces compramos demasiado. ¿La mejor forma? Mida…

 
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Buy Right (30 seconds) Trying to figure out how much paint you need? Ask for advice at…

 
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Use It Up (30 seconds) Running out of ideas for using up leftover paint? Recycle the…

 
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Recycle the Rest (30 seconds) Recycling your paint is easier than you think. Find a drop-off…


Mural Project

 
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Bay Area Muralist Behind the Scenes Video Watch Bay Area muralist, Sirron Norris working on the first PaintCare mural and…

 
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Bay Area Muralist Behind the Scenes Video 2 Watch Bay-Area muralist, Sirron Norris continue his work on the second…

 
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Bay Area Muralist Behind the Scenes Video 3 Watch Bay-Area muralist, Sirron Norris continue his work on the third and final…


Joint Projects with the State of Connecticut

 
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Quinn’s Wastebusting Tips: Paint Smarter A video with tips for buying the right amount of paint, correct paint storage, using up…

 
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PaintCare Connecticut PSA (40 seconds) This Public Service Announcement was co-produced for the Connecticut PaintCare program by…


Training Videos

 
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PaintCare for Retailers (3 minutes) Explains the responsibilities for paint retailers that volunteer to take back leftover paint from…

 
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PaintCare for Transfer Station/HHW Facilities (4 minutes) PaintCare welcomes partnerships with municipal agencies, especially those that operate household…


Radio Spots

Keep What You Need (15 sec.)
Is your garage filled with old paint you’ll never use? It’s easy…
Mantener lo que Necesita (15 s)
¿Está su garaje lleno de pintura vieja que nunca uso? Es fácil…
Buy Right (30 sec.)
Sometimes we buy too little. Sometimes we buy too much…
Comprar Correcto (30 s)
A veces compramos muy poco. A veces compramos demasiado…
Buy Right (15 sec.)
Sometimes we buy too little. Sometimes we buy too much…
Comprar Correcto (30 s)
A veces compramos muy poco. A veces compramos demasiado…
Comprar Correcto (15 s)
A veces compramos muy poco. A veces compramos demasiado…
Taxicab Yellow
Hey my name is Taxicab Yellow…If you’re done with us, we get it.
Malibu Pink
Hey I’m Malibu Pink …You thought you would use me up? I am so sure.
Hunter Green
Hi, I’m Forrest Green … You can be as green as I am.
Oregon Spot
Hey honey, what’s our plan for that old paint in the garage?
Spanish Spot
Los restos de pintura ocupan mucho espacio?
Oregon and California Spot
I told you one coat would cover…
California Spot
Hey honey, what’s our plan for that old paint in the garage?
 

Red Plum Circular

The following are examples of print advertisements placed in Red Plum coupon circulars:


Newspaper

The following are examples of newspaper advertisements that have appeared in all PaintCare states:


Magazine

The following are examples of magazine advertisements that have appeared in select PaintCare states:

 
 

Digital

Animated Spanish digital ad
Eric Banner
Static digital ad for San Jose event
Animated digital ad
static vertical digital ad
Cindy Banner

Billboards

The following billboards have appeared in California, Connecticut, and Oregon.

Truck Signs

The following sign was developed for display on trucks operated by the Denver Department of Public Works (Colorado).


Video Contest

 
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Painted In Blood SlapTV’s frightening submission to PaintCare’s 2015 social media video contest…

 
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Spring Cleaning NANOShorts’ neighborly submission to PaintCare’s 2015 social media video contest…

 
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Recycled Babies A tragic yet hilarious submission to PaintCare’s 2015 social media video contest…


Press Coverage

Here are a few news stories about PaintCare:

2016

2015

2014

2013